TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

target customers [2 records]

Record 1 2011-10-17

English

Subject field(s)
  • Advertising Techniques
CONT

Your target customers are those who are most likely to buy from you.

OBS

The terms "target customers" and "target consumers" are sometimes found in the singular form (i.e. target customer and target consumer). Although it may seem grammatically questionable, in advertising the singular form designates the concept in a collective way.

Key term(s)
  • target customer
  • target consumer

French

Domaine(s)
  • Techniques publicitaires
DEF

Ensemble des clients auquel une entreprise destine un produit ou un service et sur lequel elle fait porter ses efforts de commercialisation.

CONT

La publicité sans adresse, elle est la façon la plus économique et efficace de diffuser votre publicité. De plus, elle contribue à augmenter vos ventes, à accroître vos bénéfices tout en rejoignant efficacement votre clientèle-cible.

Spanish

Save record 1

Record 2 2011-10-17

English

Subject field(s)
  • Advertising Techniques
CONT

Your target customers are those who are most likely to buy from you.

OBS

The terms "target customers" and "target consumers" are sometimes found in the singular form (i.e. target customer and target consumer). Although it may seem grammatically questionable, in advertising the singular form designates the concept in a collective way.

Key term(s)
  • target customer
  • target consumer

French

Domaine(s)
  • Techniques publicitaires
DEF

Ensemble des clients auquel une entreprise destine un produit et sur lequel elle fait porter ses efforts de commercialisation.

OBS

En français, le mot «consommateur» désigne les utilisateurs d'un bien, tandis qu'en anglais, les mots «consumer» et «customer» désignent à la fois les utilisateurs d'un bien et d'un service.

Spanish

Save record 2

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